June 05, 2007

HARDY HAR HAIRSPRAY

If the marketers that be have done their job then you're aware of the new Hairspray movie (a.k.a. the John Travolta in drag flick) that comes out next month. The upcoming film is based on the Broadway show that's based on the 1988 John Waters picture. One of the things that makes the original so enjoyable for me is the world that the story takes place in- 1962 Baltimore complete with record store, beatnik pad, carnival, and joke shop. Only problem is they never showed the inside of said joke shop. In a major tease of a moment a couple characters walk past the exterior, but that's the extent of it. Forget Oz or Tatooine, I've been longing for a film that will transport me to a 1960s novelty dealership. Well, thanks to the remake my dream will finally come true. It's confirmed that at least one scene takes place inside the store that's operated by Christopher Walken's character, the Hardy Har Hut...

photo by Torontochub27

But this dream of mine has managed to span even further than that. Last year when the Hairspray production team set out to reconstruct a 1962 gag shop they approached the gag masters, S.S. Adams for consultation. They asked if there was any way they could get a look at some Adams products from the 1960s. The timing was beautiful because my book on the visual history of the company was just about to arrive from Korea. So first I was delighted to hear that they purchased several copies of the book for reference along with loads of Adams stuff to be used as set dressing. Then I was thrilled to learn that they decided that the Adams retro-styled packaging (which I designed) looked retro-ish enough to be used in the movie as is! (You can see a few packs in the window in the above photo.) But then they made another call and inquired about this illustration that I did for an Adams catalog cover...

This little fellow was my attempt at what I thought it might look like if Jim Flora had illustrated a cover for '60s-era Esquire magazine if it had a feature on S.S. Adams. Turns out the Hairspray set builders thought that my prankster would make a good representation of Mr. Pinky, owner of Hefty's Hideaway! I agreed and the next thing I know he's hanging on a building in Toronto...

Photo by Rob Elliot

Here's a shot of the entire storefront...

Photo by Captain Finnibar

Who knows how many seconds of screen time he'll get, but I couldn't be happier with the way this has all unfolded or the way that Mr. Pinky turned out. Furthermore the overall art direction and set decoration is phenomenal. The level of detail and accuracy on both the interior and exterior sets is stunning and it's sad that only a fraction of it will be visible in the film. My mid-century geek heart is ignited by the following photos...

These were shot by The Dead Parrot

I'm guessing this is an homage to Mr. Waters? (Photo from this great set by BillP)

Those last two came from This wonderful set from Andreas Duess.


Makes me wish someone would create an entire community made up of homes and shopping districts with designs from the mid nineteenth century. If you build it, I will come.

Anyway, if you decide to go see Hairspray this summer feel free to stand and cheer when the Mr. Pinky sign hits the screen. You can go ahead and shout out my URL too, if you feel like it. I know I will.

June 04, 2007

ARM IN ARM


This weekend I was digging through some old books when I rediscovered one of my childhood favorites, Arm in Arm by Remy Charlip (1969). It's not a story book. It describes itself as "A Collection of Connections, Endless Tales, Reiterations, and Other Echolalia." I'm not going to look up the word echolalia, but the rest of that means that it's full of little poems and stories that often end the same way they begin, or don't end at all. As a child I especially enjoyed its late '60s-minded randomness. And its delicate illustrations on sparse pages cracked open the design-appreciating part of my little brain.

A book review would be about 28 years late so I just wanted to share with you my favorite sequence. It's a two page spread that depicts a parade of stuff that rhymes. Not only did it blast my young mind, I was also extremely entertained by the mini-saga of the fat lie and the cherry pie. In panel 4 the fat lie makes a face at the pie...



The pie retaliates in panel 5 with some growling...


The lie cowers for the remainder of the story until he winds up next to a "good cry" which seems to delight him...


As a kid I was so fascinated by this endless tale that I performed my own version from behind my couch with the aide of puppets made of construction paper and popsicle sticks. Anyway, click on the image below to see the whole thing...

In the meantime I think I'll make like the striped tie and climb a pie til I lie on the night sky.


June 01, 2007

HILARIOUSLY BAD BOARD GAME


Teen-Time is a standard tabletop board game that is so phenomenally dismal in every respect that it deserves to be examined and perhaps even celebrated. This vexing plaything was produced by an outfit called Tee Pee Toys which is a division of the Jessup Paper Box company of Brookston, Indiana. From the moment you lift the lid you can practically hear dialogue from the boardroom brainstorm...

BOX EXEC #1: Gentlemen, we make boxes. Empty boxes. Board games are just boxes with a game inside, so why don't we whip up a game, throw it in the box and start pulling in some real moolah?"
BOX EXEC #2: But we don't know how to market games.
BOX EXEC #1: Let me ask you this...who buys games?
BOX EXEC #2: Kids. Wait, no... teenagers. My teenage daughter's always playing with some stupid game.
BOX EXEC #1: So we call it Teen-Time. It markets itself!

Teen-Time demonstrates a delightfully astonishing lack of understanding of its target market. Hilarious generalizations abound. The playing field centers around, where else, but a mall and a video store. But let's just cut right to the exquisite absurdity of Teen-Time... the object of the game is to get engaged to be married before your fellow teens do. Seriously.


Each game piece graduates through a series of levels. Girl meets Boy, (or vice versa) Going Steady, and finally Engaged. It's hard to even speculate on the thought process that led to this creative decision. However, I have a strong hypothesis regarding the origins of the box art...

BOX EXEC #3: But sir, we don't have an art department. We'll need some sort of graphics for this game you speak of. The teens will demand graphics.
BOX EXEC #4: That sounds expensive.
BOX EXEC #1: Listen. Who needs some fancy-pants artist when we already got us a big ol' book of clip art. It's free and you don't even have to xerox it. There's a thing called a "see-dee rom" in a clear plastic flap inside the front cover.

Presenting the art of Teen-Time...


The official Teen-Time mascots are a handsome pair of "teenagers" who threw on their sweatsuits and headed to the mall to get engaged. Why is it called the T.P. mall? The game was made by Tee Pee Toys, remember? Those clever, self-referential dogs! I'll bet the teens eat that up.

You say your digital files aren't of adequate resolution to be printed? You think those punk teenagers care about crap like that? Just print the thing...



The Teen-Time box features a grab bag of clip art with styles ranging from junior high doodle-ish to early CorelDRAW...



There's no copyright date on the box. I would have guessed the game came out in the 1980s but the '90s style gradients on these speakers threw me..



The game is intended for "Ages 8 and UP" and they don't recommend it for children 4 and under. So what about the 6 and 7-year-olds?

Perfectly mirroring real-life adolescence, the Teen-Time experience is wrought with twists and turns. Just about the time you take 4 points the girl lose 1 turn and next thing you know girl break up. Story of my life.


But if you really foul up then prepare to be banished to... the video store?



Video Store is to Teen-Time as Jail is to Monopoly. How can this be? I thought teens loved chillin' with a new release on a Friday night. Even more intriguing than this rule is the wonderfully baffling choice of visuals. (Didn't the clip art book have an illustration of a videocassette?) Perhaps the graphics reveal that the only remaining rentals are Troll on betamax and a bootleg copy of Heavy Metal. I suppose that would make for a good punishment.

But the coup de grĂ¢ce is found shuffled among the usual assortment of directive cards...


I assure you that the image above is genuine and presented without doctoring. Now, this is a game for 'ages 8 and up' about meeting your future teenage spouse at a shopping mall.. why is anyone packin' heat? This little doozy seems completely out of place next to the rest of the generic deck. None of the other cards even mention reasons for the point fluctuations and none of the others come close to such a drastic point loss. He who draws this card basically loses the game. I guess the execs at Tee Pee Toys wanted to send out a pretty strong message here. They're not as oblivious as you might think. They realize that teens are all "strapped" these days. But if you're sloppy enough to get caught with "weapon on you" then you absolutely deserve a trip to the video store.

Ouch, what a blow...


BOX EXEC #1: Once Teen-Time hits the scene we'll make those Parker Brothers look like Parker Suckers! (group laughter) Gentlemen, you may break for lunch.

In closing, it's a pleasure to reflect on products like Teen-Time that have managed to squirm their way from the brains of undiscerning schemers into reality, seemingly unchallenged.
I like envisioning pallets stacked full of Teen-Time making their way through the capitalist system. A designer designed it, a printer printed it, a purchaser purchased it, a truck driver truck drove it to some retail wonderland where a clerk stocked the shelf with it. Finally a consumer (possibly a teen, more likely the grandmother of one) felt that this particular item would enhance life in some small way and they backed up their theory with US dollars. They were wrong.
But years later, thanks to the secondary market, my wife's understanding that Teen-Time's unintentional value outweighed the twenty-five cent price tag, and this electronic internetted article, there is new hope that the efforts behind Teen-Time may finally yield some manner of joy from the human race.